Privacy Policy
1. Overview
The African Dream Group (the Group) Privacy Policy tells you how we collect and use information that we receive and outlines our ongoing obligations to you in respect of how we manage your Personal Information.
We have adopted the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth) (the Privacy Act). The APPs govern the way in which we collect, use, disclose, store, secure and dispose of your Personal Information.
A copy of the Australian Privacy Principles may be obtained from the website of The Office of the Australian Information Commissioner at www.aoic.gov.au.
2. What is Personal Information and why do we collect it?
Personal Information is information or an opinion that identifies an individual. Examples of Personal Information we collect include names, addresses, email addresses, phone and facsimile numbers.
This Personal Information is obtained in many ways including interviews, correspondence, by telephone and facsimile, by email, via our websites www.theafricandreamgroup.com and www.theafricandreamfoundation.org from media and publications, from other publicly available sources, from cookies and from third parties. We don’t guarantee website links or policy of authorised third parties.
We collect your Personal Information for the primary purpose of providing our services to you, providing information to our partners, clients and marketing. We may also use your Personal Information for secondary purposes closely related to the primary purpose, in circumstances where you would reasonably expect such use or disclosure. You may unsubscribe from our mailing/marketing lists at any time by contacting us in writing.
When we collect Personal Information we will, where appropriate and where possible, explain to you why we are collecting the information and how we plan to use it.
We may collect personal information in the following ways:
2.1 Clickstream data
Clickstreams are the paths a user takes when navigating a website and the internet in general. When you visit a site, our servers may record the following information for statistical purposes:
• where some users click, scroll or hover with their mouse;
• the user's server (IP) address and machine name;
• the location details such as longitude, latitude, city, region and country;
• the date and time of visit to the site;
• the top-level domain name;
• the pages accessed, and documents downloaded;
• the number of bytes transmitted and received for each request;
• the previous site or page visited;
• search terms used; and
• the type of browser used.
The Group examines this information to determine the traffic through the server and to specific pages or applications. In order to deliver better services, we also perform statistical analysis to establish priorities and allocate resources. No attempt will be made to identify users or their browsing activities except in the unlikely event of an investigation, where a law enforcement agency may exercise a warrant to inspect server logs. The statistics and log files may be preserved indefinitely and used at any time and in any way necessary to prevent security breaches and to ensure the integrity of the information supplied by the website.
2.2 Cookies
A cookie is a short piece of data which is sent from a web server to a web browser on the user's machine when the browser visits the server's site. The cookie is stored on the user's machine, but it is not an executable program and cannot do anything to your machine. Whenever a web browser requests a file from the same web server that sent the cookie, the browser sends a copy of that cookie back to the server along with the request. In this way, the server knows you have visited before and can co-ordinate your access to different pages on its website. A server cannot find out a name or email address, or anything about a user's computer, by using cookies. Cookies are essential in providing a seamless access to some online databases. We use first-party cookies to obtain session details for access to parts of our sites. Cookie information is not stored or collected by the Group.
2.3 Google Analytics
In addition to web server logs, we use Google Analytics, a web analytics service provided by Google Inc. ("Google"). Reports obtained from Google Analytics are used to help improve the efficiency and usability of this website.
Google Analytics uses first-party cookies and JavaScript code to gather statistics about how the website is accessed. It anonymously tracks how our visitors interact with this website, including where they came from, what they did on the site including such things as news registration. The information generated by the cookie and JavaScript code about your use of the website (including your IP address) will be transmitted to and stored by Google on servers located outside Australia. Google is based in the United States of America (USA). Should you wish to contact Google, you can find contact details on Google's Contact us page.
Google will use this information for the purpose of evaluating your use of our website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. By using this website, you consent to the processing of data about you by Google in the manner described in Google's Privacy Policy and for the purposes set out above. Relevant legislation of the USA will apply. You can opt out of Google Analytics if you disable or refuse the cookie, disable JavaScript, or use the opt-out service provided by Google.
2.4 Google Tag Manager
We use Google Tag Manager, a digital marketing service provided by Google Inc. (“Google”). Reports obtained from Google Tag Manager are used to help improve the efficiency and usability of the website by measuring traffic and visitor behaviour to our website.
Google Tag Manager uses tags which are tiny bits of website code that allow us to measure traffic and visitor behaviour, understand the impact of online advertising and social channels, use remarketing and audience targeting, test and improve our site. Google Tag Manager keeps track of a set of tags and tag-firing rules but it does not collect any personally identifiable information. When a user visits the site, the most up-to-date tag configuration is sent over to the end user's browser with instructions to fire appropriate tags. The information generated about your use of the website (including your IP address) will be transmitted to and stored by Google on servers located outside Australia. Google is based in the United States of America (USA). Should you wish to contact Google, you can find contact details on Google's Contact us page.
By using this website, you consent to the processing of data about you by Google in the manner prescribed by Google’s Privacy Policy and for the purpose set out above. Relevant legislation of the USA will apply. You can opt out of Google Analytics if you disable cookies, JavaScript, or use the opt-out service provided by Google.
2.5 Forms
Forms may be hosted on the Group’s several domains as a separate entity. Only this section of the Group’s website privacy statement is relevant to the operation of forms. The forms do not record clickstream data, use cookies, Google analytics or tag manager. We will only use the personal information contained in the forms to provide you with a service or programme from our organisation.
We use forms provided by third-party Zoho Corporation Pvt. Ltd. (Zoho). Zoho is not assigned any permission to access your personal information, however, the Group may provide Zoho explicit approval to access data contained in the form for the sole purpose of incident diagnosis. We recommend you read Zoho’s Privacy Policy.
If you are providing information in a form to access a programme, that information will not be accessed by Zoho. by providing information in a form to access a programme, that information may be used and accessed by the Group’s various business units or ventures. Where this occurs, analysts and management will only access the data, for the purposes of the Group’s other programmes and services.
Please note that if you are providing information in a form for the purpose of permitting another organisation to provide you with a service or programme you should also refer to the relevant organisation’s privacy policy.
3. E-mail addresses and other personal information
The Group will only record your e-mail address and personal information if you supply it to us, either by sending a message or completing and submitting a form. This information will be used only for the purpose for which you have provided it and will not be added to a mailing list unless you have asked us to. Nor will it be disclosed or redistributed unless it is authorised or required by an Australian law, court or tribunal order or you provide consent/permission to do so. In the case of forms hosted for other parties (for example strategic partners), personal information provided by you will be dealt with as described under the Forms section above.
4. Collection of personal information
Personally, identifiable information about you is collected only when you knowingly and voluntarily submit it to us. It may be used for acknowledgement and training purposes or future reference unless we disclose other uses in this Privacy Statement or at the time of collection.
If you provide us with your email address, it will not be added to any other mailing list outside of The Group or disclosed without your consent.
5. Social media
When you use The Group’s social media pages, you are using an external site and are therefore bound by the privacy principles of that site. We encourage you to review the privacy policies of that site for further information. The Group does not endorse and is not accountable for, any views expressed by third parties using that site.
The Group records all information posted to all social media accounts and channels and uses that information for the purpose of administering the channels, for record keeping and for considering and/or addressing any comments made. No attempt will be made to further identify social media subscribers except where requested and authorised by law.
5.1 Sharing our content through social media
The Group also uses interfaces with social media sites such as Facebook, LinkedIn, Twitter, GooglePlus and others. If you choose to "like" or "share" or "recommend" information from this website through these services, you should review the privacy policy of that service. If you're a member of a social media site, the interfaces may allow the social media site to connect your visits to this site with other personal information.
6. Sensitive Information
Sensitive information is defined in the Privacy Act to include information or opinion about such things as an individual's racial or ethnic origin, political opinions, membership of a political association, religious or philosophical beliefs, membership of a trade union or other professional body, criminal record or health information.
Sensitive information will be used by us only:
• For the primary purpose for which it was obtained
• For a secondary purpose that is directly related to the primary purpose
• With your consent; or where required or authorised by law.
7. Third Parties
Where reasonable and practicable to do so, we will collect your Personal Information only from you. However, in some circumstances, we may be provided with information by third parties, including our partners. In such a case we will take reasonable steps to ensure that you are made aware of the information provided to us by the third party.
8. Disclosure of Personal Information
Your Personal Information may be disclosed in a number of circumstances including:
• third parties where you consent to the use or disclosure; and
• where required or authorised by law.
9. Security of Personal Information
Your Personal Information is stored in a manner that reasonably protects it from misuse and loss and from unauthorized access, modification or disclosure.
When your Personal Information is no longer needed for the purpose for which it was obtained, we will take reasonable steps to destroy or permanently de-identify your Personal Information. However, most of the Personal Information is or will be stored in client files which will be kept by us for a minimum of 7 years.
10. Access to your Personal Information
You may access the Personal Information we hold about you and to update and/or correct it, subject to certain exceptions. If you wish to access your Personal Information, please contact us in writing. In order to protect your Personal Information, we may require identification from you before releasing the requested information.
11. Maintaining the Quality of your Personal Information
It is important to us that your Personal Information is up to date. We will take reasonable steps to make sure that your Personal Information is accurate, complete and up-to-date. If you find that the information we have is not up to date or is inaccurate, please advise us as soon as practicable so we can update our records and ensure we can continue to provide quality services to you.
12. Policy Updates
This Policy may change from time to time and is made available on our website.
13. Privacy Policy Complaints and Enquiries
If you have any queries about our Privacy Policy, please contact us at:
admin@theafricandreamgroup.com